ITAP LECTURE 6

Interpretation

Different artists interpret things in different ways. The time and place has great effect on the production. For example, the film 'Alice in Wonderland' has been interpretated in many different ways over the years. These are 2 examples of different interpretations. The first image shows the Walt Disney version made in 1951. This is a very child - friendly version and was seen as one of Disney's finest productions. It shows magical creatures and doesn't make them too scary been as the target audience is young children. The second image shows the newest version of Alice in Wonderland made by Tim Burton in 2010. The characters in this film are much more exaggerated and extraordinary which not all children would understand and may find quite frightening. It is also more lifelike as it is made with real actors in make-up however it is still very make-believe and magical. This is made in a more modern time now more children watch less cartoons and more realistic, animated type of films. The kind of things children find scary has also changed since the Disney film was made so the director was able to direct it to adults as well as children.

Testing

Artists test their work by sharing it on blogs, websites, galleries, social websites etc. This is an example of a page on Kate Morross' blog where she posts her work to become more well known and make her work recognised. Also by posting work on a blog you can get people's comments and reactions on your work. This way you know if you are communicating messages clearly and if people are understanding your work and finding it interesting. It is one of the best ways to make yourself and your work popular and if someone sees your work and likes it they will most likely remember your name and pass it on to other people.

ITAP LECTURE 5

Story Development

Joseph Campbell's term 'monomyth', also referred to as 'the hero's journey' is a basic pattern found in many narratives around the world. In other words, the same sort of story comes up time and time again in different films. For example, in the recent film 'Avatar', when character 'Jake Sulley's' brother is killed in a robbery he decides to take his place in a mission on the distant world of 'Pandora'. When he is there he learns about the intentions of the greedy corporate to drive of the native's in order to mine for the precious material scattered throughout their rich woodland. In exchange fr the spinal surgery that will fix his legs, Jake starts to try and gain the rust of the natives using an Avatar identity. But as he starts to bond with them and falls in love with the alien 'Neytiri' he starts to try and fight against the Colonel's ruthless extermination tactics. This turns into an epic battle for the fate of Pandora. After many lives are lost the Avatar's eventually win their battle. A typical story of good triumphing over evil.

Three-Act Structure

The three-act structure consists of a beginning, middle, and an end. Usually in a 2 hour film this is structured by 30 mins : 60 mins : 30 mins. The first act is to establish who the characters are, their relationships, where they live etc. Earlier in the first act, an incident occurs that confronts the main character (the protagonist) which leads to a dramatic situation which is known as the turning point. The second act, also referred to as 'rising action', shows the protagonists attempt to resolve the problem only finding themselves in worsening situations. Part of the problem is that they do not yet have the skills to solve the situation. Therefore they must learn these skills and become aware of what they are capable of. They are usually aided by others as this cannot be achieved alone. Finally, the third act shows the resolution of the story and answers questions being asked throughout the film. One film that shows this layout is 'The Matrix'. It starts by showing how Neo is living his normal life but then things happen to him that start the story. He is then introduced to a new world, 'the real world', where a battle between the human's and machines is happening. He is brought into the world as the leader believes he is 'the one'. Finally he shows defeat against 'the agents', which are computer programmes designed to kill human beings, and it is then he becomes to realise that he is 'the one'.

ITAP LECTURE 4


Drawing in your RVJ

Drawing is a very important part of design as it gets your ideas from your head onto paper or an RVJ so that they can develop further or into other things. Drawing and creative thinking are the same thing, when designing you shouldn't draw just to make a nice picture, you should draw for ideas and get all of the different ideas in your head down onto paper so you can see the journey of your thinking, these drawings do not have to be perfect as long as they communicate your ideas. Drawing also doesn't have to be just pencil on paper, you can use all different kinds of medias from pastels and paints to sticking down 3D and textured objects. Drawing is about exploring your ideas, techniques and methods to create peices of art. It is also about exploring your imagination and showing the development from what your original ideas turn out to be.


Cyclic Design Process

The design process is the same each time. You think about the brief and what you're going to do, you plan what you are going to create, you make the final outcome, then evaluate what you have done. While designing something this process can happen time and time again until the very final piece is created. You could come up with hundreds of potential ideas before finding the final solution that will work for example Thomas Edison designed over 10,000 prototypes of the incandescent light bulb until he found one that worked. While designing you should constantly ask whether it could look better and if it could work better.